AI marketing consulting for
Why Most AI Marketing Produces More Output and Less Revenue
You're paying for Claude, ChatGPT, Gemini, Jasper, and half a dozen specialized platforms. Your team is shipping more copy, more ads, more content than ever. But conversion rates are flat. CPA is creeping up. Revenue per email is the same it was 12 months ago. Your CFO is asking where the AI ROI is. You don't have a satisfying answer.
Here's the structural reason that keeps happening. AI tools aren't the bottleneck — every brand has the same tools you do. The bottleneck is the strategic direction those tools are pointed at. AI without direct-response architecture is just a faster way to produce mediocre marketing. More output, less revenue per impression, and the dawning realization that your competitors are running the same prompts you are.
What separates brands actually scaling with AI from brands generating noise: a marketing operator who knows what a $30M funnel looks like from the inside, has internalised 190+ proven DR frameworks, and can tell you which AI capabilities create real leverage versus which create the illusion of progress. Most of the operators who could do that don't consult — they're running their own offers and wouldn't return your call.
The Triple Brain Methodology Stefan Georgi's CA Labs Hired Me to Run
Stefan Georgi (the copywriter behind over $1B in tracked sales) hired me as Copy Chief inside Copy Accelerator's CA Labs. The methodology I install is Triple Brain Marketing — three brains fused into one workflow your team can run.
Brain 1: 40 years of direct-response craft. Grounded in $523M+ of tracked client results across Apple UK direct mail, IBM, Microsoft, Citibank, Morgan Stanley, the Belron $523M / 9-year campaign, ClickBank-Platinum offers like Mobile Profits ($30M, #1 on ClickBank), the $40M Gluco 6 supplement funnel, the 5.7% opt-in-to-sale Monetari Fund financial bridge, and the 22% trial-to-paid Chatterkick SaaS onboarding sequence.
Brain 2: Claude Code augmented by my custom-built copywriting skills. Not generic ChatGPT prompting — proprietary skill files that encode 40 years of frameworks, formulas, and evaluation criteria into a working AI workflow. Open-sourced selectively as verifiable proof of substance.
Brain 3: A 1,239-file Obsidian copywriting brain. 190 frameworks, 193 swipe pieces, 125 book/course notes, 76 templates, and 512 pieces of my own tested copy — indexed and instantly retrievable while your team writes.
When your team runs this, they're not running generic prompts. They're running proprietary skills calibrated to four decades of campaigns that have already converted, with the vault as the reference layer.
If your team is generating AI content at scale but not seeing conversion lift, send me your current setup before the strategy call: tools, prompts, workflows, output review process. I'll audit it on the call and tell you exactly where the leverage is hiding — and whether installing the methodology will change your numbers.
The Marketing Operators Who Hire Me to Run AI in Their Stack
Stefan Georgi (CA Labs / $1B in tracked sales) hired me as Copy Chief. Justin Goff publicly credited me with stepping up and knocking it out of the park. Ben Palmer, a ClickBank Platinum vendor, clocked 300% ROAS on the email-driven funnel I wrote for him. The Belron CEO put it on record: "You are our secret weapon. Keep your diary clear, please!"
These are operators who run marketing at the highest level. With their own money on the line.
How I Install the Methodology in Your Marketing Operation
Every consultancy engagement moves through the same four phases. None are optional. This is the actual work — not a deck of slides.
- Phase 1 — Audit and diagnostic: I review your current AI usage end-to-end. What tools, what prompts, what workflows, what output review process. I map where AI is creating real leverage in your marketing and where it's producing noise. The audit identifies the highest-conversion-impact systems to install first.
- Phase 2 — System design: I build the AI workflows specific to your channels and verticals — research, copy production, audience intelligence, campaign optimisation. Each workflow is calibrated to your offer, your buyer psychology, and your compliance posture.
- Phase 3 — Skill installation + team training: I ship the custom Claude Code skill files into your team's environment and structure the Obsidian vault layer for ongoing reference. Then I train your team on how to drive the workflow — not just the prompts, but the strategic thinking that produces conversions.
- Phase 4 — Ongoing optimisation: I review results at the 30-, 60-, and 90-day marks, refine prompts and skills based on the back-end data, and adapt the system as new AI capabilities ship. The methodology is meant to keep compounding, not sit static.
Methodology Installations Across DTC, Health, Finance, ClickBank, and Agency
Marketing operations have different shapes. A DTC brand with a 5-person team needs a different installation than a 15-person agency or a financial publisher with regulated output. The methodology adapts.
- DTC and e-commerce brands — research + copy production + ad iteration workflows
- Health and supplement marketers — compliance-aware workflows for regulated verticals
- Financial publishers — compliant long-form research and TSL drafting
- ClickBank vendors — full-funnel AI workflows from VSL through email upsell (e.g. Ben Palmer's 300% ROAS funnel)
- Info products and coaching businesses — launch sequences plus the daily broadcast streams that feed them
- Marketing agencies — team training plus system templates the agency can run for multiple clients
Three brains. One engagement.
The mechanism behind every project I deliver — including yours.
- Brain 1
My copywriting brain
40+ years of direct-response craft for Apple, IBM, Microsoft, Citibank, Morgan Stanley — and the campaign behind $523M for Belron.
- Brain 2
Claude Code, with my custom copywriting skills
Anthropic's most capable model, augmented by my own skill files — proprietary frameworks and evaluation criteria from real campaigns. Open-sourced as proof.
- Brain 3
My Obsidian copywriting brain
A 1,239-file knowledge base spanning the old DR masters through current AI marketing — indexed and instantly retrievable while I write yours.
Proven Results
Real numbers from real offers.
Copy Accelerator / CA Labs
"We hired Rob as our Copy Chief for CA Labs!" — Stefan Georgi, the copywriter behind over $1B in tracked sales.
Triple Brain Methodology
Custom Claude Code copywriting skills published openly so prospective clients can verify the AI-substance side of the methodology.
Belron / Safelite International
The DR fundamentals the methodology now systematises and accelerates with AI.
Mobile Profits
Up to 4% conversion on cold traffic. Example of the Triple Brain methodology applied across the full funnel.
What You Get When You Hire Me
Every deliverable is designed to make AI a genuine competitive advantage for your marketing — not just a faster way to produce more.
Marketing Strategy Audit
Full review of your current marketing operation — copy, funnels, ads, emails — identifying where AI creates genuine leverage and where it is wasting resources.
AI Marketing Playbook
Custom AI strategy document covering channel-specific workflows, tool recommendations, and implementation priorities for your brand.
Copy Production System
AI-assisted workflows for every copy type in your marketing stack — ads, landing pages, sales pages, emails, and upsells — built on proven DR frameworks.
Research & Intelligence System
AI-powered market research workflows for competitor analysis, audience intelligence, and opportunity identification.
Team Training & Enablement
Hands-on training teaching your team to use AI tools with the strategic thinking that drives conversions — not just content volume.
Ongoing Optimization
Follow-up consultation to review results, refine systems, and adapt to new AI capabilities and market shifts.
Ready for AI marketing that produces revenue, not just more output?
Book a free strategy call. Send me your current AI marketing setup — tools, prompts, workflows — and I'll tell you on the call where the leverage is real, where it's noise, and whether installing the Triple Brain methodology can change your numbers.
What Clients Say
We hired Rob as our Copy Chief for CA Labs!
A big shoutout to Rob Palmer who stepped up and knocked it out of the park.
Rob is a killer copywriter. We're getting a 300% Return on Ad Spend...
You are our secret weapon. Keep your diary clear, please!
Rob is probably the most methodical copywriter I've seen. This impresses me.
Related Services
Other direct-response copywriting services that complement ai marketing consultant.
Verticals I Write For
Deep experience across verticals that demand direct-response excellence.
Frequently Asked Questions
I install the Triple Brain Marketing methodology in your marketing operation — the same workflow Stefan Georgi's Copy Accelerator hired me as Copy Chief to run. That covers AI workflows for market research, audience intelligence, copy production, campaign optimisation, and offer development. Every system is grounded in the direct-response fundamentals behind $523M+ in tracked client results, not in generic prompt-engineering tutorials.
AI copywriting consulting is the focused service: prompts, skill files, drafting, and quality-control workflows for written assets specifically. AI marketing consulting is broader — it covers the full marketing operation, including research, audience intelligence, campaign optimisation, and offer development, in addition to copy production. If you need AI installed across your entire marketing stack, this is the service. If you only need copy workflows installed for a writing team, the AI copywriting consultant page is the more focused option.
I take a selective number of new AI marketing engagements each quarter so the work stays at the level the proof requires. Most kickoffs happen within two weeks of the strategy call. If the project is a fit, I'll send a fixed-price proposal within 48 hours. If it isn't, I'll tell you on the call and point you toward someone in my network who's better suited.
AI marketing engagements are fixed-price. Most engagements start at $10K (focused single-channel audit and playbook). Full multi-channel installations run higher — audit + system design + skill installation + team training + first round of optimisation. You'll have a clear quote within 48 hours of the strategy call. No hourly billing, no scope creep, no surprises. Here's the framing that matters: a marketing operation paying for AI tools without strategic direction is paying for noise. The same operation with the methodology installed is paying for compounding leverage.
Depends on scope. A focused audit plus playbook is 2–3 weeks. A full system design + skill installation + team training is typically 6–10 weeks depending on team size and channel breadth. The audit phase always comes first — that's where we identify which systems to install for the highest conversion impact.
Claude Code (primary), ChatGPT, Gemini, and specialised marketing AI platforms. But the tool matters far less than the strategy around it. The systems I install are tool-agnostic and adapt as capabilities evolve. I've been integrating AI into my own marketing practice daily since 2023 and stay current with every major release. I selectively open-source my Claude Code copywriting skills on GitHub as proof of substance.
DTC and e-commerce brands, ClickBank vendors (Ben Palmer's 300% ROAS funnel; Mobile Profits #1 ClickBank at $30M), supplement marketers (compliance-aware AI workflows behind the $40M Gluco 6 funnel), financial publishers (5.7% opt-in-to-sale on Monetari Fund), SaaS companies (22% Chatterkick trial-to-paid lift), info-product businesses (Abundant 340% ROAS), and marketing agencies. The methodology adapts to each vertical's compliance posture and buyer psychology.
Within 48 hours of the call, you'll have a fixed-price proposal with scope, deliverables, and timeline. If you say yes, kickoff is inside two weeks. The first phase is the audit — I review your current AI usage, prompts, workflows, and output review process. Then system design, skill installation, team training, and the first round of ongoing optimisation. You'll see the methodology installed step by step — not as a single drop at the end.